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This past week, Toronto-based Teehan+Lax gained a torrent of consideration by announcing they might wind down the agency because the management crew can be taking jobs on the Facebook design staff. One thing you may be most sure of when choosing an company, is the advantage of working with distinct professionals within the business.
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For those who do select to manage some or all of your advertising and marketing through an company, choose one who is a proven success in the business to ensure your dollars are properly spent and aligned for the very best return. The upside: more partnerships and collaboration throughout a client’s enterprise and greater transparency throughout those companies on the table.